May 31, 2012

BUY IT NOW: H&M for Water

Every year, H&M teams up with Wateraid to demonstrate their concerns regarding water pollution. If you like water, nice things, and supporting good causes, then you’ll probably appreciate this.


By reducing the amount of water pollution that goes into the production of garments, H&M once again proves that they are making their efforts to be as conscious as they can by continuing sustainable actions.


This year’s collection features fun ~tropical~ prints that make us wish we were floating on a raft in Hawaii, drinking coconut juice and wearing bedazzled flip flops and floral crowns in our hair. The prints in the collection are probably ideal for camouflage as well, just in case you were wondering.

Show your appreciation for H2O, and shop the collection. It launches today, May 31st, in select H&M stores across the globe.


Posted by Danielle Roche in Fashion
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