If you’re looking for incentive to get in shape/save the environment this summer, we may have a ~stylish~ solution for you. Ditch your childhood bike, get a quality lock, and invest in one of these super chic bikes that will be sure to turn heads no matter where you go.
Chanel Bike

Vintage cruisers are no longer enough for the true fashionista. Show off your ~couture~ side, and purchase this Chanel bicycle…which, according to the Chanel website, is made only using quality parts by “leading worldwide specialists”. Which, you know, makes a lot of sense considering the retail value of it is $17,000.
Gucci Bike

If you’re looking to save ~$3000, you can pick up this Gucci bike instead, for a sweet $14,000. You’re welcome.
Obey x Fuji Bike

If you’re not up for spending near 20 grand for a bike, take a look at these swag-a-licious wheels by Shepard Fairey’s Obey and Fuji Bikes. Made in 2008, this track bike is really shiny but also really matte at the same time, which makes it really cool and really covetable and really impossible to find. But I like it. So it’s here.
Pantone Bike

Are you a graphic designer? Cool! Here’s a prime opportunity to show off your pretentious side, because Pantone paraphernalia has just been taken to new and expensive levels. Comes in green, red, blue and yellow 627 C, 186 C, 15-5519, and 14-0848, for your design-y convenience.
Alexander Girard x Electra Bike

Don’t know how these are real, but there are no words to describe how cute these bikes are. Imagine riding along a scenic path under a rainbow with your puppy nestled in a basket?? Aww!!!!
Target Designer Collaboration Bikes


(Missoni for Target / Liberty of London for Target)
Get a real bike by a real designer at a really practical price. Target once again shows they are *with it*, by offering fashion-hungry consumers with an array of cool patterned bikes. (Find them on eBay)
A Side Note

Coach also recently released their “Downtown From Behind” campaign, which centres around photographing a variety of subjects riding their bikes in over 200 streets and avenues in New York City. It aims to capture the social and physical constructions that bike riding imposes on the city, while also demonstrating the cultural relevance of bicycles in contemporary society.
As various designer bicycles and bicycle related campaigns continue to emerge, really stop and consider the prominence and influence of this beneficial past-time. If the plethora of mountain bikes were what was holding you back previously, these designer bikes should silence your style-savvy ways. Plus, The Sartorialist has a “bike” tag on his blog, so that means something too, right?
…If you’re still unsure, just think about all those bike lanes that need to be put to use. ~_~
Tagged Alexander Girard, Bicycles, Chanel, Coach, Gucci, Liberty of London, missoni for target, Obey, Pantone, shopping






























































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