If you’re looking for a blog where the “a picture is worth a thousand words” cliché couldn’t be any more evident, froufrouu is the one. Freelance photographer extraordinaire, Nadia Sarwar is easily paving her way to Internet style-icon status. Her blog is uncomplicated and easy to digest, but it’s her eerie and romantic style of photography that speaks, well, a thousand words. Her work is riveting, I promise.
Nadia’s offbeat-European style is as captivating as her footage of a midnight boat trip in Amsterdam. She has a sensual androgyny about her, and is as effortless as she is immediately gripping.
I adore Nadia’s ethereal photography not just because it’s vaguely nostalgic of an Elle editorial, but also because her images breathe a life of their own. Rarely will you find a photo suffocated by words, dictating what it is we’re seeing. Rather, froufrouu visitors are forced upon a personal and independent reading of Nadia’s images. That’s a rarity in blogosphere that shouldn’t be taken for granted.
Perhaps the most telling detail is Nadia’s fascination (obsession?) with symmetrical photography – so it’s probably worth noting. Nadia’s mirror displays are as trippy as you’d expect. Her juxtaposition of identical imagery against a background of imperfect perfection, tells a story of a lifestyle you’d give your right leg to be a part of, in lieu of admiring from afar.
Adding to the random collection of things that inspire froufrouu, it’s only expected from a self-described “city hopper” and “camera hoarder” to shoot street style on her wanderings.
She captions: “For your viewing pleasure, Miles Langford, Johnny Q and John Cherkas. You’re welcome.” We say, thank you.