The question that will come to define our generation is simply, “If you were an Instagram filter, which one would you be?” Even those with the most far-flung hint of a wi-fi signal on their flip phone have developed some sort of opinion on filter options, while their smartphone-using friends are loyal to the one filter that never ceases to disappoint the faint hope that that filter will be the one that makes their photo to the popular page.
In the same way clothing colours our life, we bask in the self-indulgent glory of how our favourite filters make us sparkle like a Cullen in the sun. Call Instagram filters the façade of the new millennium – your wardrobe 2.0. Which leads to the more pressing question, “If you were a filter, which designer would you be paired with?” Because if filters are the new clothing, you’ll want to read on to find out who your photos are wearing.
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