It’s OKAY if your idea of ~sporty~ is Mel C in bright blue tear-away pants. Some of us just weren’t made to bend it like Beckham. But after having a peek at how unexpectedly chic the workout gear in these ad campaigns is, you may just feel an inkling to revaluate the treadmill. Today we’re counting down five gold medal athlete endorsements for a fashion brand. Neon trainers and Jock Jams ahead, let’s get ready to rumblllllllle.
You may not know this, but once upon a time Bob Dylan was in a Victoria’s Secret commercial, and Bruce Willis was in a Levis ad, and awkwardness ensued. Watch six of the best and the worst and the most downright ugly celebrity sellouts right here.
Look books and runway shows no longer cut it in this business; now you need a film! Not just a video, a film! Here’s the latest from Miu Miu, a film by Bruce Weber entitled “Portrait of Hailee” featuring the breath-taking Hailee Steinfeld. Seriously, I think I just fell in love (as much love as you can be in with a 14 year old minor). (Fashionologie)
Wowza! Kristen Stewart looks stunning on the cover of GQ UK rocking a black retro bikini and her darker Snow White locks. See you don’t need to show your lady bits in order to be sexy; this is sexy and she’s basically wearing granny panties. You hear me Snooki? (PopSugar)
Well, it turns out she bent the shit out of the place, but did not break it. Emanuel Ungaro was able to find life after Hurricane Lindsay as was displayed yesterday at their runway show in Paris. This is an unbelievable feat; I mean really, how do you recover from star shaped pasties? (Style.com)
Joe’s Jeans is celebrating 10 years of making kick-ass jeans by making EVEN MORE kick-ass jeans. Their anniversary Joe’s Wild Collection will offers a mix of their best-selling styles in a limited-edition leopard print fabric. Betcha Khloe Kardashian already has 7 pairs! (In Style)
The Cut isn’t messing around. With all the hoopla (yeah, I said “hoopla”) surrounding Kanye West’s fashion debut, The Cut has paired down all the bullshit into an easy to read point form verdict: what he did right and what he did wrong. The number of pros and cons are pretty equal; however, one of the pros is that he didn’t name his line “Kanye’s Kollection” so … you know. (The Cut)
They just won’t die! The latest rebirth of the Ugg-ly boot is in the form of an Ugg boot Christmas stocking. Seriously mates? Can someone please just order a hit on these things and be done with it? We’ve suffered enough. (Refinery 29)
After unparalleled success with Missoni, Target has announced its next collaboration will be with Jason Wu. Woooo! I smell another crash coming. The collection is set to debut in February of next year. Gahhh five months will seem like a lifetime! (Elle)
Designer Stella McCartney celebrated her 40th birthday last night surrounded by her closest and most glamourous friends. Whoa! Now that’s a birthday dress! (PopSugar)
So Kanye West is adding “womenswear designer” to his resume. Of course he is! Because he can do anything, right? At least he’s smart enough to consult a mentor; Italian fashion designer Riccardo Tisci. A mentor to Kanye; you couldn’t pay me enough to do that job! (Fashionologie)
Amazing photo-bomb a la Ms. Daphne Guiness. (MTV Style)
Geeze, getting dumped really was the best thing to happen to her career! Kristin Cavallari has just been named online brand ambassador for Chinese Laundry. Is making money enough to heal a broken heart? Yeah, probably. (People)
Ughhhh these Uggs are UGGLY! Actually they’re FUGLY! (Refinery 29)
Tyra Banks has written a novel. Haha I know, but I’m not done. The novel, entitled Modelland, is inspired by events and memories from her career BUT with monsters and magical elements. Right, okay. (Hollywood Crush)
The Bumby’s have HIGH praise for Theysken’s Theory spring 2011 line. Literally. (The Cut)
Tom Brady for Uggs’ new collection is receiving some surprising praise. The boots are said to be dapper and lacking any visible sheepskin, probably a good call. (Refinery 29)
Pippa’s arse gets a Fbook fan page in the wake of her new found celebrity. The Princess hasn’t left Britain’s newest bachelorette ‘behind’. Fans of her fanny are coming out of the woodwork. (Elle Fashion).
Everyone was a buzz about Blake’s red locks but no one noticed her trampled train. Apparently Patrick McMullan snared Serena’s mermaid tail with his foot like, “a four-foot piece of aqua silk chiffon toilet paper.” (The Cut)
Speaking of which, Scarjo has gone red as well. So much for diversity and individuality. (Stylist)
Beyonce battles childhood obesity in hotpants and knee socks, obviously, in her new video, “Move Your Body.” Bey wants all her kiddies to dance their butts off, literally. (Elle Culture)
Some of the industry’s heavy weights comment on Kate Middleton’s dress. Surprise, surprise it is all positive feedback. NEVER cross the Queen to be. (Fashionologie)
So a teen flash-mob shoplifted $20,000 worth of G-Star Raw goods in DC. I’ve never been huge on group-choreography, but this intrigues me. Calm down, I know its wrong! (Racked)
Oprah has debuted a new hip ‘bob’ haircut. And when I say haircut I mean the new weave she got sewn-in was shorter than her previous weave. (Stylelist)
MTV brings you FORA - your daily blog about Fashion, Beauty, Lifestyle, and the best of MTV. Fora is a place to discuss Beauty, Trends, Fashion, and You at MTV.ca/FORA. Get a behind the scenes look at MTV's photoshoots, beauty tips, and this season's hottest looks. Fora is your community. Get involved.